6 Reasons Why We Don’t Let Clients Change Our CSAT Survey Question

We sometimes get asked by our partners, “Can I change the question?” (They’re talking about the one question that comes standard on our client satisfaction (CSAT) and feedback platform:  “How did we do on this request?”)

Normally we don’t like to answer any question with the word “No.” But in this case, we have very good reasons as to why you can’t change the question, or add more questions.

Continue reading “6 Reasons Why We Don’t Let Clients Change Our CSAT Survey Question”

NPS or CSAT? How to Measure Client Satisfaction the Right Way

The client satisfaction conversation usually begins with all the reasons why you need to be measuring it.

For example in our webinar, From Dissatisfied to Evangelist, we talk about why the simple act of asking for feedback can make your clients more loyal and profitable over time.

But after why, the next question is:

How?

Continue reading “NPS or CSAT? How to Measure Client Satisfaction the Right Way”

Brad on the BrightGauge Podcast: How to Effectively Prove Your Value in the SaaS Marketplace

First of all, happy 2016 everyone!

Second, there’s familiar voice on the latest episode of the BrightGauge podcast.

Brad joined Eric Dosal for an informative chat about how Nex.to got its start, what’s it like launching a product in the SaaS marketplace, measuring satisfaction on a transactional level vs. a relationship level, what the most engaged companies are doing with CSAT data, and more.

Listen to the complete conversation here.  Continue reading “Brad on the BrightGauge Podcast: How to Effectively Prove Your Value in the SaaS Marketplace”